About Confluence

Confluence is where the Carolinas music community gathers. It’s where connections are made, knowledge is shared, and the future of music in Charlotte and the Carolinas is shaped. Join us.

Our Mission

Confluence will inspire, connect, elevate, and celebrate the music community of Charlotte and the Carolinas.

Our Vision

Confluence is the annual, must-attend gathering for the music community of Charlotte and the Carolinas. If you work in music in the Carolinas, Confluence is where you see everyone, every year. If you work in music anywhere and you want to get connected with the rich, vibrant, thriving music scene of the Carolinas, Confluence is the place to be.

Who Should Come?

Industry, artist, or fan, Confluence is for you. Industry exec, artist, producer, label, songwriter, musician, promoter, talent buyer, agent, media, publicist, nonprofit, and more all find value at Confluence. We welcome anyone who is passionate about music and eager to be part of a vibrant and collaborative environment. Confluence offers a unique opportunity to connect with local and regional talent and gain insights from local, regional, and national music industry leaders.

From effective music marketing strategies and monetizing your music to stagecraft, production essentials, and nurturing a thriving music community – Confluence will have it. Sessions will also cover release strategies, venue revenue strategies, running festivals, scene-building, breaking indie artists, and how to equipping artists and industry execs with the tools they need to succeed in the music industry of today and tomorrow.

And here’s the best part: Confluence is not just for artists and industry professionals; it’s for music enthusiasts too. At dozens of showcase sets over two nights, we invite the local community to experience the incredible talent in this region and support the venues that power the scene.

How Does It Work?

The Conference: The conference will take place during the day Wednesday October 9 through Friday October 11 inside various venues at the AvidXchange Music Factory in the heart of Charlotte. Programming consists of panels, workshops, roundtables, and keynotes as well as networking events. The full schedule will be announced soon.

The Music: Thursday October 10 and Friday October 11, starting around 7pm, Confluence features live showcase sets by dozens of Carolinas-based acts from all genres. Showcases will take place in centrally located venues and will be largely walkable each night. ,Lineup will be announced soon.

The Pass: Your Confluence All-Access Pass includes access to ALL of the above as well as the Official Confluence Kickoff Bash Wednesday October 9. Passholder also get the exclusive ability to purchase a ticket to special, intimate workshops. Workshop topics to be announced soon.

Our Story

Confluence debuted in 2019. Produced by the Whitewater Center, MaxxMusic, and Midwood Entertainment and held at the Whitewater Center just outside of Charlotte, Confluence featured two days of panel discussions and keynotes and dozens of performances by a diverse lineup of Charlotte artists.

In 2023, after a pandemic-induced hiatus, Music Everywhere CLT relaunched an even bigger and better Confluence. The original producers have all remained on board as hosts or sponsors. Confluence 2023 featured two days of panels and keynotes and two nights of showcases in area indie venues.


singer at a music showcase inside a club venue

Meet the Team

Confluence Team
Rick Thurmond, Charlotte Center City Partners
The Charlotte Center City Partners Team
Casey Wilson, Carben Events + Marketing
Kenneth W. Smith Jr., Ken Smith Designs

Confluence Advisory & Host Committee
Liz Brigham, Jay Hurt Hub at Davidson College
Sara Colée, Fair Play CLT
Micah Davidson, Midwood Entertainment
Mark Eckert, That Pitch
Jason Jet, Grindhaus Studios
Robert Krumbine, Charlotte Center City Partners
El Lambert, Communities in Concert
Tiffani Lewis, artist + entrepreneur
Diondre Lewis, BNR Records
Byron McClendon, EagleNest Management
Gregg McCraw, MaxxMusic + Neighborhood Theatre
Gar Ragland, Citizen Vinyl
Tim Scott, TiMar Entertainment
Patra Sinner, Symphonic
Jermaine Spencer, J. Spencer Agency
John Tosco, Tosco Music
Taylor Winchester, Taylor Winchester Creates + Found.ee