About Us

Our Story

Confluence debuted in 2019 at the U.S. National Whitewater Center. Produced by the Whitewater Center, MaxxMusic, and Midwood Entertainment, Confluence featured two great days of panel discussions and keynotes and dozens of performances by a diverse lineup of Charlotte artists. After a pandemic-induced hiatus, Music Everywhere CLT is proud to relaunch Confluence, bigger and better than ever.

Relaunching in 2023, Confluence is the Carolinas’ premier music industry conference. Over two days and nights, Confluence will inspire, connect, elevate, and celebrate the Charlotte and Carolinas’ music community.

Who Should Come?

Artists, producers, songwriters, musicians, promoters, talent buyers, record labels, media professionals, publicists, agencies, nonprofits, and more. We welcome anyone who is passionate about music and eager to be part of a vibrant and collaborative environment. Confluence offers a unique opportunity to connect with local and regional talent and gain insights from local, regional, and national music industry leaders.

From effective music marketing strategies and monetizing your music to stagecraft, production essentials, and nurturing a thriving music community – Confluence will have it. Sessions will also cover release strategies, pitching venues and festivals, collaboration, scene-building, building an indie career, equipping artists with the tools they need to succeed in the music industry of today and tomorrow.

And here’s the best part: Confluence is not just for artists and industry professionals; it’s for music enthusiasts too. At dozens of showcase sets over two nights, we invite the local community to experience the incredible talent in this region and support the venues that power the scene.

collage of many musicians


Who’s Behind This Amazing Thing?

Confluence 2023 will be hosted by Music Everywhere CLT, which is a nonprofit initiative to develop Charlotte’s music scene and economy. Music Everywhere CLT was launched by Charlotte Center City Partners, a nonprofit that boldly envisions and activates strategies to assure Charlotte’s Center City is a welcoming and equitable, economically vibrant, culturally rich, and beloved place for all. 

Meet the team behind Confluence

Confluence Team
Rick Thurmond, Center City Partners
Center City Partners
Casey Wilson, Carben Events + Marketing
Kenneth W. Smith Jr., Ken Smith Designs

Confluence Programming Committee
Liz Brigham, Jay Hurt Hub at Davidson College
Emily Sage, Emily Sage Music
Taylor Winchester, Taylor Winchester Creates + Found.ee

Confluence Advisory Committee
Sara Colee, Fair Play CLT
Micah Davidson, Midwood Entertainment
Jesse Hyde, Whitewater
Jason Jet, Grindhaus Studios
Stefan Kallander, Southern Funk Artists + Communities in Concert
Joe Kuhlmann, The Evening Muse
Byron McClendon, Eagles Nest Management
Gregg McCraw, MaxxMusic + Neighborhood Theatre
Don Pitts, Sound Music Cities
Tim Scott, TiMar Entertainment
Jermaine Spencer, J. Spencer Agency
John Tosco, Tosco Music

Confluence is the place where connections are made, knowledge is shared, and the future of music in Charlotte and the Carolinas is shaped. Join us.