Cherie has over a decade of experience as a music industry analyst, consultant, and strategist, with a special focus on the cutting edge of music and tech. Through her own firm Water & Music, she has guided thousands of industry leaders globally — from pre-launch startup founders to major rights executives — on music tech strategy and innovation, especially in areas like generative AI, Web3, gaming, and fan platforms. Previously, she was a columnist for major publications including Billboard, Forbes, NPR Music, and Music Business Worldwide. A sought-after educator and expert commentator, Cherie has made interview appearances on CNBC and NPR, taught classes on digital music strategy at Syracuse University and NYU, and spoken on panels and keynotes at over 40 conferences worldwide.
Speakers
Cherie Hu
Founder of Water & Music